Studio 96 Publishing, an innovative luxury publishing and augmented reality technology company in Creatd, Inc. (OTC: CRTD) portfolio, is excited to announce the launch of its celebrated title, She Kicks, at the exclusive Nordstrom x Jordan Corner Shop inside Nordstrom's NYC flagship location. She Kicks, a premium interactive coffee table book, is now featured in the limited-time Jordan pop-up, located at the intersection of 57th and Broadway, and runs through November 10, 2024.
She Kicks, authored by Nav Gill and featuring insights from female power players in the sneaker world, including brands like Nike, Adidas, and StockX, is the first-ever book to focus exclusively on women who have shaped and driven sneaker culture. The book offers readers exclusive perks when scanned using the Studio 96 app, providing augmented reality (AR) content, shopping opportunities, access to lotteries and giveaways. Readers can immerse themselves in the narratives of trailblazing women in the sneaker industry, such as Louisa Page, who is both the Senior Director of Jordan Global Footwear Design and the creative director of Nordstrom's Jordan Corner Shop, and who is also prominently featured in She Kicks.
Studio 96’s She Kicks joins the ranks of select brands in this unique setting, embodying a modern, female-forward approach to storytelling that resonates with Jordan’s mission to innovate and inspire. Nordstrom’s Jordan Corner Shop allows customers to experience the intersection of sneaker culture, art, and fashion, guided by Nordstrom’s team of expert stylists.
"We’re incredibly proud to see She Kicks featured in such an iconic space," said Aya Abitbul, Founder and CEO of Studio 96. "The Jordan Corner Shop at Nordstrom is a perfect reflection of what She Kicks stands for—creativity, individuality, and a celebration of women who are unapologetically bold in their expression."
She Kicks and Centerfold are both central to Studio 96’s trailblazing portfolio, showcasing the company’s commitment to revolutionizing the publishing world through augmented reality (AR). She Kicks was among the first to embody this vision, combining AR technology with its engaging narrative on women in sneaker culture, setting a new standard for interactive storytelling. Building on this innovative foundation, Centerfold expanded Studio 96’s reach into the AR-art space, further cementing the company’s position at the forefront of immersive content. Together, these titles highlight Studio 96’s dedication to creating a portfolio where cutting-edge technology and compelling storytelling seamlessly intertwine.
Nordstrom’s Jordan Corner Shop is open now through November 10, 2024, and products, including Studio 96’s She Kicks, are available both in-store and online at Nordstrom.com.
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